“OrthoThrive” Web Series for Orthodontists Announces Changes and Extension

Educational live web series for orthodontists greenlit for additional episodes.

Charleston, SC – Ortho Sales Engine, the team behind the educational web series for orthodontists “OrthoThrive,” announced that they will be extending the broadcast schedule through May 1 due to the surprising interest in the live stream format. The show was originally slated to air for only 30 days for a total of 20 episodes. The extended schedule will add an additional 10 shows to the lineup.

“OrthoThrive” provides a free platform for doctors and staff to learn and inquire about sales and marketing techniques, emerging technologies, and practice management during and after the pandemic.

“What started as a rather impromptu Q&A session quickly turned into something more,” says Richie Guerzon, show host and co-founder of Ortho Sales Engine. “This unfortunate situation has given doctors time to finish back-burnered projects and educate themselves in the areas of marketing and technology so they come out of this crisis stronger than they were before.”

Since the web series first aired online on March 23, the show has received global traffic and has been met with high praise from both viewers and featured guests.

Available on-demand interviews:

• Manon Newell, Partner & COO, Engaged Practice Growth Specialists
• Greg Pellegrom, Founder & CEO, SmileSnap
• Anthony Bonavoglia, President, Startaloo

Available on-demand presentations:

• “Success by Touchpoints: New Patient Acquisition Step by Step”
• “SEO 101: A Guide to SEO Fundamentals“
• “Online Advertising: Steps for Launching a Successful Campaign”
• “More Patient Starts, Less Selling: The Persuasion of Inbound Marketing”

“OrthoThrive” airs online at OrthoThrive.com weekdays from 12:00 pm to 1:00 pm EST via Zoom with each episode posted for on-demand viewing later each evening. No fee or registration is required to join the live broadcast audience or to view on-demand episodes of the show.

About Ortho Sales Engine

Ortho Sales Engine (OSE) is a growth agency, based in N. Charleston, South Carolina, that specializes in custom inbound marketing solutions for orthodontists. OSE, founded by Rich Carnahan and Richie Guerzon, offers more than 20 marketing-related services for doctors of orthodontia. Carnahan serves as the firm’s Creative Director/Senior Designer and holds a Bachelor of Science degree in Mass Communication with a concentration in advertising and marketing from Kent State University in Kent, Ohio. Guerzon serves as Director of Marketing Technology and Senior Marketing Strategist and holds a Bachelor of Science degree from the College of Charleston, a black belt in Lean Six Sigma, and is a former manager and data analyst with Boeing, South Carolina. To learn more about Ortho Sales Engine, visit orthosalesengine.com.