My Smile Consult™ Online Patient Education Tool by Ormco Corporation

smileconsult.jpgOrthodontics has changed more in the past 20 years than in the previous 100 years. Today, orthodontists can offer a treatment experience that’s healthier, more comfortable, more aesthetic, and faster than ever before. While this is great news for our industry, it’s important to keep in mind that many consumers don’t understand how advanced orthodontics has become. The old consumer mindset is that orthodontic treatment is painful, takes too long, and only straightens teeth. This message no longer resonates with today’s health-conscious and aesthetically minded consumer who expects instant gratification. To differentiate an orthodontic practice, a new era of consumer education must take place, where patient dialogue addresses treatment advancements beyond straightening teeth. Through education, orthodontists can help patients better understand the versatile benefits of treatment, directly impacting patient starts. This is where Ormco’s new My Smile Consult™ comes in — to help motivate patients to start treatment.


myconsult-before-afterMy Smile Consult
My Smile Consult is a new online consultation tool from Ormco that can increase case starts by educating patients on the benefits of orthodontia and the Damon™ System. By utilizing the interactive solution, practices can more efficiently and effectively present the benefits of treatment — before, during, and after the consultation. Exclusive to Damon System providers, My Smile Consult features include:

  • Personalized user experience — consumers can answer a short series of assessment questions upon arrival to the platform’s homepage. Based on the answers provided, My Smile Consult directs consumers to one of four intuitive dashboards with content that’s tailored to their profile — adult female or male, teen, or parents seeking treatment for their child or children. Doctors and staff members may also jump directly to any of the dashboards based on the audience being consulted.
  • mysmileconsult-image3Multimedia library — consumers can browse relatable multimedia content that is personalized to match their gender and age profile. This tailored approach ensures patient engagement through material that will best resonate with them and have a greater influence. To portray the diverse benefits of treatment, the library features over 25 high-quality patient testimonial and educational videos and numerous before and after photos.
  • Practice customization — doctors can create customized versions of My Smile Consult to showcase their practice branding and contact information, patient photos, and testimonials. Doctors may then advertise their customized My Smile Consult via pre-designed web banners for their practice websites and social media pages and via pre-designed emails to patients.
  • Aesthetic appliance options — with My Smile Consult, patients can explore the clear benefits of virtually invisible treatment such as Damon™ Clear.
  • Treatment benefits — My Smile Consult helps educate audiences on why smiles are important and what an ideal smile looks like through photos, graphics, and figures. Topics addressed include ideal tooth display, upright teeth, broadening smiles, and more.To see this dynamic online tool, visit To learn how your practice may benefit from My Smile Consult, visit, or speak with your Ormco representative.

This information was provided by Ormco.

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