Practice Management

Scott Eklund discusses the importance of having the right tools and systems for patient communication Managing a successful practice isn’t just about delivering quality results. To stay profitable, orthodontists and practice managers must reduce no shows, keep schedules full, collect treatment fees, and attract new patients. In order to achieve these goals, your practice has […]

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Diana Friedman discusses the value of online reviews to the dental practice The Internet is where personal and professional communication and inter-action take place in the digital age. Phone calls have, in large part, been replaced by an ever-expanding array of online systems including email, text messaging, social media outlets (like Facebook and LinkedIn), and

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Advice on spreading the word on your practice’s treatment options

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Jake Gulick discusses how cloud computing can benefit an orthodontic practice What is cloud computing? If you visit any technology-related website section these days, you are bound to see articles about “the cloud.” The cloud is a very fast-growing technology, and many people do not realize they have been using the cloud in their daily

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Diana Friedman discusses ways to keep online marketing strategies fresh As a successful dentist, you understand that the processes and procedures used to treat your patients are under a constant state of evolution. You realize that many of the treatment approaches that worked so well just a few years ago are no longer considered state

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The actual practicing of orthodontics is just one of the items that require the orthodontist’s time. This also pertains to attracting new patients, improving case acceptance, working smarter, completing treatment on time, keeping current with technology, and maintaining profitability. The orthodontist’s ability (and availability) to manage the business of the practice while simultaneously serving as

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